What's Important To You?
Before you read a single hotel review, you need to decide what matters the most to you when it comes to hotel accommodations. If you'll be travelling with children, for instance, you're going to want to zero in on hotels that cater to families and that are "kid friendly." If you're looking for a place that emphasises relaxation and caters to couples, you'll want to hone in on hotels that have a reputation for doing so - and that discourage younger children. Knowing what you'll be looking for before beginning your search will make it more productive in the end.
Start With Chain Reviews
Like most people, you will probably spend many of your nights in chain hotels. After all, well established chains are ubiquitous and can be found in virtually any major city or tourist area. A good way to narrow down your search when looking through hotel reviews is by ruling out entire chains right from the outset. Peruse websites looking for overviews and general reviews of hotel chains. Figure out which chains offer the amenities you want - and which ones tend to fall short. Doing this will simplify your research later on.
Look At User Reviews
Once you've ruled out - or ruled in - any given chain, take a closer look at it by perusing user reviews. There are dozens of websites that feature user reviews of hotels, so finding one won't be an issue. Look for a website that is well organised and that offers easy navigation and other perks. Delve into user reviews and see what average, everyday people have to say about the hotels in your chosen destination. Take notes as needed, marking down specific hotels that meet your requirements - and scratching out those that do not.
Weigh The Reviews
Sometimes, a hotel will have a negative or a less-than-excellent rating and you may be tempted to overlook it entirely - don't. The fact is, sometimes people give hotels negative reviews for things that wouldn't even matter to you anyway. For instance, a hotel in a major city might have poor reviews because it charges a large amount for parking; if you won't be driving, though, such complaints shouldn't matter. Similarly, a hotel might have negative reviews for not offering enough family-friendly features; if you're travelling alone or as a couple, such things won't matter one bit to you.
Get An Overall Picture
As you begin to zero in on a handful of prospective hotels, dig deeper and deeper into the reviews that you find online. Pay attention to the date of user-submitted reviews; those that are more than a year or two old should be taken with a grain of salt. The more reviews you read, the better idea you will have for what any given hotel is like. In time, an overall picture will begin to form and you will know which hotels are acceptable - and which are not.
In the end, online reviews will help you get a better idea for which hotels will benefit you - and which will not. You will be able to enjoy a better holiday when you know what you're getting yourself into, too. No matter where your specific interests and tastes may lie, reviews can help you narrow down your search so that you arrive at the best option possible. This research can be conducted relatively quickly, and you don't even need to leave home or pick up the phone once. It's one of the simplest ways to ensure a great hotel stay, so be sure to do it
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